[ concept | ui | ux | web | art direction | motion | 3d ]
Viessmann
VPlus
Platform
agency
SMITH BERLIN
client
SIGNA REAL ESTATE MANAGEMENT GMBH
The new Viessmann partner program offers solutions to successfully tackle the challenges faced by the heating industry in the future. VPlus supports everyone who is already thinking about tomorrow today: with practical solutions for the energy revolution, digitalization, employees, and entrepreneurship.
↳ Challenge
Our challenge was to create a website that not only showcased Glance’s generous space offer and in-house services but also captured its green essence and upscaled approach. We aimed to attract new clients and strengthen its position as a leader in workspace offers in Berlin, conveying the quality and excellence of its offer through an engaging and emotive visual language.
↳ Solution
Our challenge was to create a website that not only showcased Glance’s generous space offer and in-house services but also captured its green essence and upscaled approach. We aimed to attract new clients and strengthen its position as a leader in workspace offers in Berlin, conveying the quality and excellence of its offer through an engaging and emotive visual language.
Persona
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Brand Identity
[↓] CHARTS
[↓] ILLUSTRATION
[↓] PRODUCT ICON
[↓] INFOGRAPHIC
Design System & Style Guide
By creating a clear, detailed and intuitive design system we have been able to easily introduce and involve new designer to help designing the content-rich platform. The teamwork-oriented toolbox helped to create a full-fedged website in a short period of time. It was also a huge benefit for our client.
Challenges
Viessmann offers its partners support with the four major challenges we have identified together:
⁰¹ Energy revolution
We are building on a partnership that has already been well established and successful for decades. Together with our partners, we set the course for the first major topic, the success of the energy revolution, years ago. We will continue to follow this path consistently because there is still a lot to be done to clear the modernization backlog in the building sector.
⁰² Digitalization
Viessmann is increasingly tackling the second major topic, digitalization, in cooperation with partners. Discussions with many heating engineers have shown that the opportunities offered by digitalization are known, but they often cannot be seized upon decisively enough in day-to-day business. This is where Viessmann wants to offer support with V+.
⁰³ Employees
The shortage of skilled workers is a phenomenon affecting society as a whole and is also having a huge impact on the industry. However, there are numerous examples of how companies are breaking new ground and are very successful in attracting talent for the business of tomorrow.
⁰⁴ Entrepreneurship
And, finally, the entrepreneurship that distinguishes family businesses like Viessmann and most of its trade partners. This is about developing solutions together to make even greater use of the business opportunities in the industry.
These are the major challenges facing the industry, which, together, we should seize on as opportunities.
[ 01 — ENERGY REVOLUTION ]
Mission
Möglichmacher
[ about ]
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[ CHALLENGES | SINGLE VISUALS ]
[ MEMBERSHIP ]
Motivation program &
industry fitness program
“Partners for generations to come” – this was not only the motto used for the presentation at ISH but also for the brand new VPlus partner program. It is both a motivation program and the industry fitness program, with which Viessmann and its partners want to learn from each other and get fit for the future.
Within VPlus, there are partner levels for which the specialist companies can qualify, for example, through innovative installations, using digital services, or training. Specifically, it is about sales points and future points. The aim is to give all partners opportunities to enhance their own business.
↳ Status Update | Gold → Black
[ Point system ]
[ DASHBOARD ]
[ VPlus | SERVICES & OFFERS ]
Events & Solutions
You can invest your reward points here on VPlus in solutions and events: for your company, your team or for you and your family. You're sure to find the right offer for you in the various categories!
[ EVENT TILES ]
[ SOLUTION TILES ]
[ EVENT DETAILPAGE ]
[ USER RATING ]
[ IN DETAIL ]
Product
Visualisation
Product
Page
[ PRODUCT | OVERVIEW ]
[ MEMBERSHIP STATUS ]
Motivation program and
industry fitness program
[ CAMPAIGN ]
Unter Kollegen
– Praxistipps aus erster Hand
VPlus has developed its partner program together with its partnersfrom the very beginning.
With the “Among colleagues - first-hand practical tips” initiative, VPlus is now consistently
taking the next step:
VPlus partners share their experiences and give practical tips to their colleagues
on how to tackle and master the challenges of the heating industry.
[ PARTNER ]
VPlus partners give
practical tips on the
challenges facing the
heating industry
[ HOW IMPORTANT IS NETWORKING IN THE HVAC SECTOR? ]
[ CAMPAIGN ]
[ ABOUT THE CAMPAIGN ]
Together, we are attracting the next generation of trainees. With our trainee campaign, we want to get more young people interested in the HVAC trade. And we want to support you in finding the right young talent. Get started now and receive free applications from potential trainees!
[ CAMPAIGN VIDEO ]
To easily understand how it works and to attract companies to take part, we created a short video:
Simply create your company profile and receive applications free of charge.
[ BENEFITS ]
Simply create your company profile with open training positions in 5 minutes and publish it free of charge.
Viessmann's social media campaign generates interest and attracts potential customers.
Applications are sent directly and conveniently to your email inbox.
↳ Results
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Related projects
+49 163 260 8221
hi@bartek-elsner.de
