Discover BMW Individual with the help of this amazingly intuitive and explorative tablet app. 

Describtion  |  How do you experience something that doesn’t exist yet? That’s the challenge when you want to drive a BMW that reflects your own personality, rather than one which only offers standard features. The new BMW Individual interactive app lets you use your tablet or smartphone to try out the countless combinations of materials and other options offered by the BMW Individual Collection. Due to the app’s innovative design, you can see your ideas brought to life in realistic detail.

Task  |  The new BMW Individual interactive app lets you use your tablet or smartphone to try out the countless combinations of materials and other options offered by the BMW Individual Collection. Due to the app’s innovative design, you can see your ideas brought to life in realistic detail.

Solution  |  Interactive app lets you use your tablet or smartphone to try out the countless combinations of materials and other options offered by the BMW Individual Collection. Due to the app’s innovative design, you can see your ideas brought.

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