Intro_VG_1_BMW_app

BMW
INDIVIDUAL 
TABLET APP

Discover BMW Individual with the help of this amazingly intuitive and explorative tablet app. Experience the rich BMW Individual Collection and the almost unlimited scope of BMW Individual Manufaktur. You will also be able to enjoy a magazine with up-to-date coverage of BMW Individual lifestyle topics.

[BMW INDIVIDUAL APP]  How do you experience something that doesn’t exist yet? That’s the challenge when you want to drive a BMW that reflects your own personality, rather than one which only offers standard features. 

The new BMW Individual interactive app lets you use your tablet to try out the countless combinations of materials and other options offered by the BMW Individual Collection. Due to the app’s innovative design, you can see your ideas brought to life in realistic detail.

#artdirection
#ui&interaction
#mobile.app

CLIENT
BMW M GmbH

AGENCY
Hi-ReS!

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hi@bartek-elsner.de

+49 (0) 163 260 8221

berlin, germany

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All works © 2017 Bartosz Elsner. All rights reserved

All works © 2017 Bartosz Elsner. All rights reserved

All works © 2017 Bartosz Elsner. All rights reserved